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Complete guide to becoming a freelance writer or blogger

Complete guide to becoming a freelance writer or blogger

Being a blogger or freelance writer is an interesting and flexible career choice in this digital age. This profession allows one to express themselves, share knowledge, and even generate income from the comfort of their own home. If you're interested in starting a career as a blogger or freelance writer, you've come to the right place.

In this article, we'll cover practical steps you can take to become a successful blogger or freelance writer, as well as SEO (Search Engine Optimization) strategies that can help your content get found by a wider audience. By following this guide, you can gain a better understanding of the industry and increase your chances of success.

Determine Niche or Topic. 


image Becoming freelancer writer or blogger
image from @brightlymarketing

The first step on the journey to becoming a blog writer or freelance writer is deciding on a specific niche or topic that you will write about. Choose a topic that you are good at or interested in, so you can present quality and entertaining content for your readers. Try to look for opportunities in markets that are still not overly saturated, but still have strong demand.

Create a Content Plan. 

Once you've decided on a topic, create a structured content plan for the blog or client you're going to write about. This plan will help you stay organized and maintain consistency in your writing. Think about how many articles you will write each week or month, as well as what topics you will cover. Also, be sure to pay attention to keywords that are relevant to your topic to increase visibility in search engines.

Learn SEO Techniques. 

SEO is the key to success in the world of online writing. Learn basic SEO techniques such as keyword selection, optimizing titles and meta descriptions, internal linking structure, and writing search engine friendly content. By optimizing your content for search engines, you can increase your ranking in search results and increase the amount of organic traffic to your blog or site.

Build a Portfolio. 

In order to get work as a freelance writer, it is important to have an attractive portfolio. Start by creating a personal blog where you can show off your writing skills and include articles you have written before. If you don't have significant experience yet, consider offering a free or low-priced writing service for a few articles that you can include in your portfolio.

Expanding the Network. 

Networking is essential in the world of freelance writing. Join relevant writers' communities, forums and social media groups to exchange experiences and job opportunities. Connect with editors, blog owners, and industry professionals to expand your job opportunities. Feel free to promote yourself and show others the quality of your writing.

Improve Writing Skills.

As a blogger or freelance writer, it's important to constantly improve your writing skills. Read books on creative writing, take online courses, and practice writing every day. The more you practice, the better you will become at producing high-quality, engaging content.

Self-Promoting. 

Lastly, don't forget to actively promote yourself. Create a professional profile on platforms like LinkedIn and update your portfolio regularly. Use social media to share articles you've written and links to your blog or website. Also, don't be afraid to submit proposals to potential clients or submit articles to websites that accept guest contributors.

How to optimize SEO accurately

Of course! Following are some steps to accurately optimize for SEO:


Keyword Research

Doing keyword research is a crucial first step in SEO optimization. Find keywords that are relevant to the topic you are going to write about. Use a keyword research tool like Google Keyword Planner, Ubersuggest, or SEMrush to find out how popular and competitive your keywords are. Choose keywords with high search volume and moderate competition.

Keyword Placement

Once you have chosen the right keywords, the next step is to place them strategically in your content. Put your main keyword in the article title, opening paragraph, and several times throughout the article. However, avoid overuse which can make content feel unnatural and overly optimized for search engines.

Optimization of Meta Description and Title

Meta description and title are important elements in SEO. Make sure your article titles are catchy and accurately describe the contents of the content. Use your keywords in the title to increase matches to user searches. Also, write informative and engaging meta descriptions to encourage users to click on your links in search results.

URL Optimization

Create URLs that are easy to read and relevant to your article content. Abbreviate URLs if necessary and insert keywords where possible. Avoid using special characters or random numbers in your URLs.

Content Structure

Use an organized structure in your content. Use subtitles (headings) with tags H2, H3, and so on to divide the article into separate sections. This helps search engines understand the structure of your content and makes it easier for users to read.

Image Optimization

If your article uses images, provide a relevant description and use the "alt tag" attribute to briefly describe the image content. This helps search engines understand the content of the image and increases your chances of appearing in image search results.

Internal and External Links

Link your articles with other related content within your site (internal links). This helps improve user navigation and optimizes site structure. In addition, it is also important to include external links to trusted sources

By following these steps and learning relevant SEO techniques, you can build a successful career as a blogger or freelance writer. Stay consistent, keep learning, and don't be afraid to try new things on your journey. Happy writing!

The advantages of being a blogger or writer for beginners?

As a beginner blogger or writer, there are several benefits that you can get:

  1. Self-expression: Being a blogger or freelance writer allows you to express yourself and share your ideas, thoughts and experiences with the world. You have the freedom to write about topics that interest you and share your perspective with readers.
  2. Writing Skills Development: Writing consistently as a blogger or freelance writer will help you improve your writing skills. You'll learn to organize ideas, produce engaging content, and convey messages clearly and effectively. Keep learning and be consistent in writing, then you will get better results in the future.
  3. Time and Location Flexibility: One of the great advantages of being a blogger or freelance writer is the flexibility of time and location. You can set your own work schedule and work from anywhere as long as you have internet access. This gives you the freedom to manage your work time as needed and live a more flexible lifestyle.
  4. Income Opportunity: As a blogger or freelance writer, there is potential for income generation. You can earn money from advertising on your blog, offering writing services to clients, or monetizing your blog through affiliate or selling digital products. While it takes time and effort to build a consistent income, with consistency and commitment, you can generate significant income.
  5. Study and Explore Topics: In the role of a blogger or freelance writer, you will be constantly learning about the topics you write about. The research and writing process will help you gain deeper knowledge on a particular topic, and you will become a valuable source of information for your readers. It gives you the opportunity to explore new interests and passions and continue to develop yourself.
  6. Networking and Building a Reputation: By becoming a blogger or freelance writer, you have the opportunity to interact with a wide range of professionals and experts in the fields you write about. This helps you network and build valuable relationships within the industry. In addition, if you are able to produce quality and consistent content, you can build a reputation as an expert in the field.
  7. Creativity and Personal Fulfillment: Being a blogger or freelance writer provides a creative outlet for you to create. You can create unique content and develop a writing style that matches your personality. Additionally, seeing your content accepted and appreciated by readers can provide significant personal fulfillment.

Taking the first steps in becoming a blogger or freelance writer can be challenging, but with dedication and persistence, you can take advantage of these advantages and achieve success in your writing career.

From anywhere a writer or blogger make money

An author or blogger can make money from various sources, including:

1. Ads: One of the common ways to generate revenue is by displaying ads on your blog or website. You can use advertising programs such as Google AdSense or connect directly with marketers or companies who wish to place ads on your site. Advertising revenue is usually based on the number of ad impressions or the number of clicks received. 

2. Affiliate Programs: You can join affiliate programs where you promote other people's products or services and earn a commission whenever a certain sale or action is generated through your affiliate link. For example, you can join Amazon's affiliate program or any other affiliate platform that fits your blogging niche.

3. Writing Services: As a freelance writer, you can offer writing services to clients. You can write articles, blog posts, web content, or other marketing materials for businesses or individuals. You can actively market yourself through a personal website, online portfolio or through freelancer platforms like Upwork or Fiverr.

4. Selling Digital Products: If you have knowledge or skills that can be turned into digital products, you can sell them through your blog or website. For example, you can create and sell ebooks, guides, online courses, or other digital materials relevant to your niche.

5. Collaboration with Brands or Sponsors: If your blog has built a solid audience, you can forge partnerships with brands or sponsors. They can pay you to write product reviews, sponsored content, or promote their products through posts or links.

6. Donations from Readers: Some writers or bloggers may rely on direct financial support from their readers via platforms such as Patreon or Paypal. Readers who like your content can voluntarily make a donation as a token of appreciation.

7. Direct Selling: If you have a physical product or items that you want to sell, you can sell it through your blog or website. For example, if you are a book author, you can sell your book directly through your website.

Making money as a writer or blogger takes time, dedication and consistent effort. You need to build an engaged audience, produce quality content and promote yourself effectively.

Blog features that can be monetized?

There are several characteristics of blogs that have the potential to be monetized, including:

High Quality Content

Monetizable blogs generally have relevant, informative and high quality content. The content attracts readers, adds value, and solves problems or provides solutions for readers.

Popular Niches

Blogs with niches or topics that are popular or of interest have a greater chance of getting traffic and a larger audience. Choose a niche that has high demand and active fans.

Significant Traffic

Monetization of a blog requires a sufficient amount of traffic to get the attention of advertisers or affiliated companies. Blogs with significant traffic, whether through organic search, social media, or other channels, have more potential to generate revenue.

Engaged Reader Base

Blogs that have an active, engaged and loyal reader base are more attractive to marketers or companies looking to advertise or forge partnerships. An engaged reader base will be more likely to follow affiliate links, buy products, or provide financial support through donations.

User-Friendly Design and Navigation

Blogs that are easy to navigate, have an attractive layout, and a professional appearance provide a good experience for readers. This is important so that visitors can find content easily and stay longer on your blog.

Activity on Social Media

An active presence on social media can help increase your blog's exposure and help build a larger base of followers. By promoting your content on relevant social media platforms, you can reach more people and increase your chances of earning revenue.

Consistent Content Portfolio 

Having a consistent and regular content portfolio shows your dedication and commitment as a writer or blogger. This gives advertisers or affiliated companies confidence that you are able to produce content on a regular and reliable basis.

blog monetization does not happen instantly. It takes time and consistent effort to build a blog that has these traits and generates significant income.

How to get visitors on blog

Here are some ways to get visitors on your blog:

  • Quality Content: Publish relevant, useful and high-quality content. Make sure your content is interesting and adds value to readers. Great content will encourage readers to come back to your blog and share your content with others.
  • Keyword Research: Do keyword research to find relevant and popular keywords within your niche. Use these keywords in your title, opening paragraph and content to help search engines understand your topic and improve your ranking in search results.
  • SEO (Search Engine Optimization): Apply good SEO techniques in your blog. This includes optimizing meta descriptions, using heading tags (H1, H2, H3), using keywords in content, optimizing URLs and good internal linking. SEO helps increase your blog's visibility in search engines and helps get more organic traffic.
  • Social Media: Harness the power of social media to promote your blog. Share your content on social media platforms relevant to your niche, such as Facebook, Twitter, Instagram, LinkedIn or Pinterest. Use attractive descriptions and eye-catching images to grab users' attention and encourage them to visit your blog.
  • Mailing List: Build an email list by inviting your readers to subscribe to newsletters or blog updates. By having an email list, you can send the latest content directly to your readers and build a closer relationship with them.
  • Backlinks: Get backlinks from other websites or blogs that are relevant to your niche. Backlinks can increase your blog's authority and ranking in search engines. You can try to contact the owners of sites or blogs that are relevant and offer useful content to consider for backlinks.
  • Collaborate with Guest Authors: Inviting guest authors to contribute to your blog can bring variety to your content and also help expand the reach of your blog. Guest writers usually promote their own content on their blog, which can bring new visitors to your blog.
  • Commenting and Participating in Online Communities: Being active in online communities relevant to your niche can help build your reputation and credibility as a writer or an expert in the field. Include a link to your blog when commenting or participating in relevant discussions.
  • Promotion Through Collaboration: Establish partnerships with other bloggers or authors in the same or related niche. You can share links and promote content with each other to get each other new visitors.
  • Mobile Optimization: Make sure your blog is optimized for mobile use. More and more people are accessing the internet via mobile devices, so it's important to make sure that your blog is easy to read and navigate on mobile devices.

By combining these promotion strategies, you can gradually increase the number of visitors on your blog. It is important to be consistent in producing quality content and promoting your blog to achieve continuous growth.

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